When the client calls, Prairie Oak focuses on what needs to be done - from planning to execution. Working remotely or on-site, our approach is to deliver communications aligned with the organization's needs.

Healthcare Communications

• Award-winning publicity for a hospital story and news conference about four sisters delivering four babies in four days. Three sisters delivered babies at Westlake Hospital with the same doctor. A fourth sister delivered her baby in California. The story was covered by Associated Press, Yahoo News, Chicago Tribune, Fox News, MSNBC.com, ABC7, NBC5 and many others. Yahoo featured the clip as its "Top Video Pick" on the Yahoo website.
  Client: Westlake Hospital in Melrose Park, Ill.
  2010 Media Placements: Four Sisters, Four Babies story
  Visit Chicago Tribune
  Visit ABC 7 News
  Visit Fox News
  Visit MSNBC
• Managing external social media accounts for a hospital client.
  Client: Saints Mary and Elizabeth Medical Center in Chicago
  Visit Facebook
• Award-winning website writing (PROVEN stories of care) to spotlight an array of patient success stories in a wide range of medical specialties - orthopedics, cancer, migraines, obstetrics and more.
  Client: Saint Joseph Hospital in Chicago
• Onsite communications support -- including media relations, social media, internal communications, website writing and marketing communications -- for a two-campus medical center.
  Client: Saints Mary and Elizabeth Medical Center in Chicago
  Visit the medical center newsroom
  View examples of website writing
  
  2010-11 Media Placements:
  Visit Humboldt Park Portal
  Visit Lawndale Bilingual News
  Visit Chicago Hospital News (upper right column)
  Visit Elmhurst Press
• Media relations work and website writing to generate awareness of new programs/services, procedures and the healthcare team at West Suburban Medical Center.
  Client: West Suburban Medical Center in Oak Park, Ill.
  2010 Media Placements: New incisionless surgery to treat chronic heartburn
  Visit ABC7 Healthbeat
• Media relations work to build brand awareness of the world-renowned Diamond Headache Clinic and inpatient unit at Saint Joseph Hospital.
  Client: Saint Joseph Hospital in Chicago
  Visit Suburban Life Publications
• Provided support for a national media campaign to promote a new patient resource, www.MyBiopsy.org, which provides an array of information on the most common cancers - including breast, lung, colon, prostate and skin. The public education campaign generated placements in the Washington Post, Chicago Tribune, Self.com and others.
  Client: College of American Pathologists in Northfield, Ill.
  Read the Washington Post story
• Media relations work, website writing and internal communications to promote Saint Joseph Hospital as among the top 5 percent of U.S. hospitals for quality patient outcomes in women's health care. The hospital received HealthGrades' 2009/2010 Women's Health Excellence Award™.
  Client: Saint Joseph Hospital in Chicago
  Read the news release
  Visit the Saint Joseph Hospital website
• Developed an award-winning communications program to support an innovative documentary on total joint replacement, which aired on public television in 10 markets - including New York, Los Angeles and Baltimore-Washington, D.C.
  Client: American Association of Hip and Knee Surgeons in Rosemont, Ill.
  Visit the AAHKS documentary web page